We see it over and over again where hotels are caught in a pricing doom loop between their contracted business and public rates. We share a perspective on this challenge and a few quick tips to overcome. 

A common reason we hear as to why existing accounts aren't booking their discounted rate...they simply forgot they had a discount. Here we share the many reasons for this, and how to overcome so you see the revenue you worked so hard to contract! 

Make sure your sales and marketing team understands this nuance. Also, learn the #1 thing to consider when activating your existing business accounts. 

Here's a few obvious, yet not-so-obvious ways you can make it so much easier to do business for your existing customers, which will accelerate activation of your existing account base. Amy gives some simple tips based on experience of the GitGo team and their clients.

What is a common questions we get asked at GitGo by our hotel partners? "How do we win more revenue from our existing account base."  

As a sales leader, part of your job is to keep your sales team focused - what are the best ways to do that?

Learn what GitGo discovered by digging into three years of customer data, and what it means for your proactive hotel sales efforts. Learn about:

1. The Hidden Revenue Zone
2. The Influence Zone
3. The Commoditization Zone

Rule of 7+ Whitepaper

See the Hotel B2B Buyer Journey on page #11 of the whitepaper.

Sales is a full-contact sport which can create a lot of pressure on sales teams. Learn some tactics for closing more business while under pressure from GitGo CEO Amy Infante.

Success in hotel sales requires many hats [in other words many different skillsets & talents] that in most cases can be conflicting.  It’s like we’re trying to find a unicorn when hiring. It doesn’t have to be this way.   

It’s critical to make sure you have all of these needs covered and in order to do that in the modern day, you’ll have to be creative, innovative & you may even want to partner with a firm that knows how to converge these disciplines effectively which will save you time, resources, money & many painful lessons in the process.     

In future episodes, we’ll dive into each of these hats in more detail. 

Episode 000: Introducing The Hotel-to-Business Outreach Podcast. Learn why we're staring this new podcast and what to expect in future episodes. Hosted by GitGo CEO Amy Infante.

Learn more at hoteltobusiness.com